Energy Storage Engagement Partners Launches to Increase Community Acceptance of Battery Energy Storage Systems
Aileron Communications announced the launch of Energy Storage Engagement Partners (ESEP), a specialized practice focused exclusively on community engagement, public affairs, communicationsand education for the U.S. battery energy storage industry. The team behind Energy Storage Engagement Partners has supported the successful permitting of more than 15 gigawatt-hours (GWh) of energy storage projects nationwide, while helping shape state and local energy storage polices and building the reputations of energy storage developers and manufacturers.
The United States needs to deploy battery energy storage technology quickly in order tostrengthen the grid, control electric costs and support economic growth. But across the country, projects are being delayed or denied as communities seek reliable information and greater transparency from the industry. Energy Storage Engagement Partners was created to meet thismoment.
“Energy storage is essential to modernizing the American grid, but projects won’t move forward on technology alone,” said Peter Gray, President at Aileron Communications. “Energy Storage Engagement Partners serves as the critical separator between constructive understanding and negative misinformation, helping communities and stakeholders understand the facts and realize the benefits of energy storage technology.”
A People-First Approach to Energy Storage
The practice builds on Aileron’s decade of energy storage development experience and the insights and relationships of its nationwide team of local partners. Energy Storage Engagement Partners combines an understanding of battery technology, land use and public policy with disciplined listening strategies and engagement tactics that build trust, reduce friction andcreate a clear path to get projects built.
Energy Storage Engagement Partners’ comprehensive service offering includes:
- Community Assessments
- Community and Stakeholder Engagement
- Electric Reliability and Capacity analysis
- Research and Sentiment Analysis
- Social listening
- Communications Tools
- Educational Events and Campaigns
Energy Storage Engagement Partners | www.energystoragepartners.com
Aileron | www.aileroninc.com
