Modernize, Inc. (“Modernize”), the national leader in home improvement lead generation, introduced its new, exclusive lead generation program to Owens Corning Roofing Contractor Network members. It is designed to help simplify the sales process for roofing contractors by creating inbound campaigns (inbound calls and instant appointments), so contractors can scale their business through quality re-roofing opportunities.
Owens Corning is committed to equipping its Roofing contractor network members with solutions to grow their businesses. After collaborating with Owens Corning on a successful pilot program consisting of a sample set of inbound calls and appointments, Modernize was able to tailor a program entirely comprised of inbound opportunities using its Appointments and Live Transfers products.
Modernize’s inbound calls and appointments reduces contractors’ workload and helps increase their win rate. Contractors also have the added benefit of providing a seamless experience for the homeowner. Ultimately, Modernize’s significant digital footprint attracted Owens Corning as they learned how they could leverage it on behalf of their contractors.
“The expertise, scale and data resources that Modernize brings to the table gives our contractors the opportunity to receive a large volume of high quality calls and appointments at a price point that enables them to grow while reducing their cost per acquisition,” said Jason Lewinski, Owens Corning Roofing Contractor Network Leader.
Founded in 2006, Modernize is changing the way homeowners meet and partner with home improvement contractors, helping them compare quotes and source the best contracting service for residential projects.
“We are thrilled to be a resource for the Owens Corning Roofing Contractor Network and confident their roofing contractors will see improved lead flow and revenue growth,” said Jason Polka, CEO of Modernize.